Being a Fashion Designer in a Small Country Like Israel Is Simply Ain't Easy. Israeli Fashion Designers Need to Work Harder in Order to Export Their Collections. Here Is a Chance for You to Step Inside the Boutiques of These Top Israeli Fashion Designers From Tel Aviv, the Israeli Fashion Capital, to Get a Taste of Their Making and Spread the Word to Support Israeli Fashion / Mor Company
Karin Aviaz creates urban and romantic clothing. Her style is sexy and edgy but also very elegant. The designs are unique and expressive. Her collections were created from the continuous exploration of clothing, textiles and placing them on the body. They combine exciting contrasts of romantic and toughness. Why choosing when you can be all at the once?
Gusta was founded by Ayala Meromi Keinan. Her style is characterised with clean-cut, minimalist lines and monochromatic palette. It’s comfortable and functionality. The brand main market are career women that enjoy wearable fashion. The brand offers a rich range of fabrics, from cotton jersey to denim and silk. The designs are both classy and comfy with a rock n’ roll kind of touch. Suitable for everyday wear and a night drink as well.
Have you ever wanted to be a child and a grown up all at once? With Pioo Pioo’s fun and colorful style you can totally make it happen. Pioo Pioo is an innovative brand with the scent of childhood memories. The items are produced in small series and meticulous sewing. The brand is very popular among stylists celebrities in Israel. With Pioo Pioo, summer is eternal even if it’s cold and windy outside and happiness is always around the corner.
Musayev’s collections reveal harmonious items in a romantic atmosphere. You’ll find in her work denim fabrics, linen and silk, colorful patterns, metal and shades of black. Musayev was born in Azerbaijan and she also draws inspiration from her roots. Her designs are for women that evaluates quality over trends. Those who want to be sexy and prominence without sacrificing comfort.
The style of Alef Alef (Efrat Levin and Ayelet Hermel) was created from a combination of precise patterns, fabric care, and handmade individually, which provide a sophisticated and feminine look. Their trademark denim pops up in unexpected places, in slouchy sweaters and laid-back dresses that perfectly encapsulate the brand’s relaxed vibe. This laid-back attitude has made them a favorite in the Israeli industry of street wear.
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Tamar Fiss was a software engineer and changed her direction to the fashion industry. Her day to night urban indie fashion brand draws inspiration from both New York and Singapore styles. The designs are very sophisticated with special cuts and an amazing mix of colors. Even the album cover of David Bowie’s Aladdin Sane and Ziggy Stardust found their way into Fiss’ inspiration. Fiss’ unique voice is loud and clear, definitely a stand out one in the Israeli industry.
You can define Haia’s collection as tailor nonchalant or even “modern classic”. Designed canvas for women of style that can draw a touch of their own. It is impossible not to relate to the cleanliness of her designs. The items will will fit for 30 something (and above) women with a good sense of style who want to look their best and love the casual business woman kind of look.
Romano simply breathes high fashion and her very sharp elegant beautiful designs are meant for women that simply like to look great, all day, every day. With her very unique style that draws inspiration from european chic, music and fabrics, Romano symbolizes the entrance of haute couture to Israel. If you want to be the center of the room or the party, make sure you wear one of her designs.
Maya Bash managed to capture Berlin with her horizontal folds of fabric and unique style. Her collections are usually happy and colorful, combines stiff cotton and european chic. Her clothes are comfy and stylish with very minimal decorations and beautiful fabrics that can be worn anywhere.
STELLA AND LORI
Using an anti-pretentious captivating and self-taught learning, sisters Zohar and Vered Blank created this brand which became a local celebrities favourite. Every single one of their designs is a special treat. Make sure you don’t stop at the clothing section and check out their bags as well. Careful – they are addictive.